Bangladesh is a country that has been struggling with counterfeiting for many years. Counterfeiting in Bangladesh is not limited to any particular industry. It affects everything from pharmaceuticals to electronics to clothing. Counterfeit products are often sold through unauthorized channels such as street vendors, online marketplaces, and even legitimate retail outlets.
As the apparel industry continues to evolve, so do the methods used by counterfeiters to produce and sell fake clothing and accessories. This is a major concern for apparel manufacturers, as it results in lost revenue and damage to their brand reputation.
To combat this problem, manufacturers have been turning to various anti-counterfeit solutions. However, as technology advances, it is important for them to stay informed about the latest trends and developments in the innovation in order to stay ahead of the game.
The anti-counterfeit solutions are constantly evolving, and manufacturers must be prepared to adapt and adopt new technologies and methods to keep up with the changing landscape. And it is very important for us to innovate latest holographic solutions to effectively combat counterfeiting.
Recently, our company introduced the newest and most cutting-edge solutions to enable clothing manufacturers and the packaging of their products add an extra layer of security against tampering, authentication, and helps to monitor products.
The holographic clothing tags that we offer are all-in-one and can be customized to meet your needs.
Let’s know more in detail about the products and how it can help your brand.
Apparel Manufacturers can use the product inside or outside of the clothing.
Tags can be tied with clothing to secure the clothing product. As shown in the image here.
Same can be printed on the Polyester Labels with barcodes, QR codes, or text for easy scanning and data entry in a variety of sizes and shapes to suit different labeling needs. These can be applied inside the clothing tagging where hologram is already present in built which cannot be removed.
Let’s understand how our innovative product helps to fight counterfeit as follows:
Manufacturer: The manufacturer should attach a unique QR code to holographic label to each original clothing. The QR code must contains product information such as origin, manufacturing details, and authenticity verification.
Even, we can implement multi-factor authentication (TOTP). Even, a proprietary watermark feature and a different visual look from standard barcodes distinguish these holographic tags with QR codes. The holographic label serves as a tamper-evident mark and provides an added layer of protection against counterfeits.
Consumer: Consumers should scan the QR code using their smartphone camera. The QR code links to a database that contains the clothing information. By scanning the QR code, consumers can verify the originality of the clothing. A “success notification,” which signifies that the product has been authenticated, is given to the user after scanning. The user receives a warning if the QR code is tampered, letting them know that the code has been confirmed and the product is probably a counterfeit.
The blockchain-based anti-counterfeit code contains tamper-proof data, enabling flawless supply chain tracking.
Therefore, both manufacturer and consumers are benefited with this technology. You as Manufacturer can track the products and reduce the risk of counterfeits entering the market and also protect the company’s brand and revenue. Whereas Consumers can have confidence in their purchases and avoid the spread of counterfeit products. The use of QR codes and holograms provides a quick and easy way for consumers to verify the authenticity of a product.
Our latest products not only helps to combat counterfeit goods but also increases brand value:
Reach out to us to discuss your specific needs and concerns. Our team will provide you with tailored solutions and support to make the process as smooth as possible. We also offer free samples and demonstrations to ensure you are confident in your decision. Join with us to fight against counterfeit and create a more secure environment for your garment business. With less counterfeiting, you can maintain sales and increase customer trust.
Shield your business with our advanced technology solutions
We are one of the top and most reliable producers of anti-counterfeiting goods, as well as an innovator who continually identifies any need from many facets of the apparel business and offers workable solutions. Based on the needs of a garment industry, we create and adapt product, sustained research and development carried out by a competent team of experts assisted by well-equipped facilities, staying up to date with cutting-edge technology, and developing ground-breaking new goods and applications.
You can reach us via email at mktg@lasersec.in or by phone at +91 -11-45637955.
The garment industry is one of the most heavily counterfeit industries in the world. The International Trade Centre estimates that the $461 billion sector of fake clothing and shoes makes up around 7% of all counterfeit items sold globally. The difficulties that clothing manufacturers encounter are varied, ranging from the effect on their brand to the monetary loss of sales.
The issue of counterfeit goods in the clothing sector has grown significantly. It will undoubtedly have a negative effect on how well clothes function and how well they are made. The amount of clothing that is being counterfeited is astounding; some estimates put the figure as high as 30%. These goods frequently have a worth of above $2 billion!
Garment manufacturers have to deal with counterfeit clothing challenges on a regular basis. Consumers who buy cheap knockoffs aren’t aware that they are purchasing fake products that won’t stand up to the test of time. If a pair of branded jeans loses their shape or fades within six months, people will settle for replacements instead of spending more money on new ones.
In recent years, fake garment sales in India have sharply increased as knockoffs of popular brands flood the market. These fake garments usually feature shoddy workmanship and inferior materials, which leads to issues like fading and tearing after just a few usage.
Customers most frequently spot fake goods by their prices, especially when it comes to high-end brands like Gucci or Louis Vuitton. Since original goods need more money to produce, their cost is often higher than that of imitations (such as using expensive materials). This is a huge challenge for manufacturers, as fake products has damage their reputation and bottom line.
Despite the tremendous difficulties faced by the clothing industry, prevention is always the best option.
Manufacturers of clothing must have robust security mechanisms in place to safeguard their goods in order to do this. A few anti-counterfeit solutions, such as those with tamper-proof packaging, product tracking, and authentication capabilities, can help address the issue.
Aids in keeping track of inventories, preventing product damage or tampering while in transportation, and ensuring on-time delivery to clients.
Utilize technology, such as blockchain technologies, to track products, such as clothing, from the point of manufacture to the point of sale. This can be used to determine when and where fake clothing is being sold.
It helps to make sure that your products are real and that your clients are receiving what they are expecting.
With these characteristics, they can be certain that customers are receiving what they expect from fashion products and that they are safe and secure.
Counterfeiting remains a persistent issue, making it crucial for preserving the integrity of your brand to be a top priority.
Reach out to us to discuss your specific needs and concerns.
Shield your business with our advanced technology solutions by us.
We are one of the top and most reliable producers of anti-counterfeiting goods, as well as an innovator who continually identifies any need from many facets of the apparel business and offers workable solutions.
Based on the needs of a garment industry, we create and adapt product, sustained research and development carried out by a competent team of experts assisted by well-equipped facilities, staying up to date with cutting-edge technology, and developing ground-breaking new goods and applications.
You can reach us via email at mktg@lasersec.in or by phone at +91 -11-45637955.
Drug counterfeiting is a growing problem in India. As people become more aware of the need to take medication, but can’t afford their prescribed drugs, more consumers are turning to alternative sources. The result? A thriving black market for cheap drugs, as well as a growing number of dangerous and fake drugs finding their way into the legitimate supply chain.
Counterfeiting has been one of the biggest threats to businesses and can be very costly for businesses selling branded goods—especially in emerging markets such as Africa. If left unchecked, counterfeiters can lead to a decrease in sales and a loss of brand equity.
This blog will cover the factors contributing to counterfeiting in Africa, its impact on businesses, and solutions to this issue.
Products that are security printed are considered a little more expensive than average product in the market? Isn’t?
The blister foil with security printing is a new way to sell products. It is a type of packaging that helps to prevent counterfeiting and also provides a way to track the product’s authenticity.
This is safe and user friendly and ideal for all types of pharmaceutical wraps such as tablets and capsules. This packaging is more popular in the market because of its benefits.
Jordan’s drug industry is one of the most advanced in the region, importing and manufacturing generic pharmaceutical products to serve hospitals and pharmacies across the kingdom. But counterfeit drugs are becoming a growing concern, with an estimated 25% of medicines on the market being fake.
Latest technology has become both blessing and a curse in times like such. Where countless industries like Pharma, Electronics, Automobiles and many more are waging a war against Counterfeiters, the Counterfeiters has leveraged the power of technology for their own malicious use.
Egypt market is no new to the fraud products and falsification of goods. In Fact for a long time now, Egyptians are combating with the malicious practices of counterfeiting but the win nowhere in sight. No industry is safe under the attack of Counterfeiters, especially industry Pharmaceuticals, Automobile, FMCG and Electronics.
