Your Guide to Anti-Counterfeiting

Category: Anti-Counterfeit Solutions

Category: Anti-Counterfeit Solutions

There are many ways to figure out whether a product is an original or a bogus and it is important that one should be aware of all ways especially when today’s world is full of duplicate production.  Faulty packaging, unbelievable discounts, grammatical errors and lack of contact information can be a few signs which make one aware of counterfeit goods.

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Counterfeit products are imitations of original products that are often mass produced or sold under the original company’s name but without their permission. Fake products like these have a wide variety of industries which may include apparel, medication, car parts, and even electronics. But the most sold items are accessories, jewelry, handbags, computers, shoes; personal care products, clothes, and wallets. But there are protocols with which businesses can retaliate.

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If you are going to fight the menace that is counterfeit industry, you need to remain a step ahead of the rest regarding knowledge so that you can catch them. While all auto-parts can be duped, there are particular auto-parts that counterfeiters prefer to copy for three (3) specific reasons.

1. They provide the greatest value.
2. They can easily be duplicate
3. They provide the highest turnover

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Companies nowadays do a lot of things to prevent counterfeiting. Holograms, Security Labels and all sorts of Anti-Counterfeit practices are used. Still, somehow, counterfeit goods end up in the hands of the consumer and the consumer has to suffer. However, it is often due to the lack of attention from customers’ point of view too. If you cannot resist an insane deal, they always know that there could be a counterfeiting racket involved behind it that will take advantage of your ignorance.

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Apparel, Problems, Counterfeit, Fake, Garment, Duplicate, Apparel Industry, Clothes

 

Counterfeit Products are imitations of original products that are often mass produced or sold under the original company’s name but without their permission. Fake products like these have a wide variety of industries which may include Apparel, Medication, Auto Parts, and even Electronics.

But the most sold items are Accessories, Jewelry, Handbags, Computers, Shoes, Personal Care Products, Clothes, and Wallets.

There are protocols with which businesses can retaliate.
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Medicine, Fashion, Food, Automobile- you name it, they have it. Counterfeits pervade every sphere of consumable products nowadays, and the sophistication of such practice is increasing to an alarming level.

However, companies have decided to fight and nail against it, since they realize that it has to be a global war against a web of invisible networks that span the globe and amass more than trillion dollars. Hence, of late, companies are trying to look for third-party methods to ensure that counterfeiting can be prevented.

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Counterfeiters are all over the field, and they are not leaving any business untouched. It hurts business most in this regard, is the automobile industry for more than one reason. Since its inception, the counterfeit practice has grown to become nearly equal to that of the original in many aspects.

So much so, any authorized dealer will tell you how much loss they incur because somewhere in the supply chain, the counterfeiters enter the scene and complicate the situation. More importantly, little administrative intervention or attention has been given in this regard.

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World Health Organization or WHO recently came out with a huge piece of information. Apparently, as many as 32 billion dollars have been earned by the producers of counterfeit medicines globally, and the drug industry has lost this much money globally.  In a recent research, apparently, one out of five vehicles is made from counterfeit parts. Both from the manufacturer’s as well as customer’s point of view, this is a certified disaster on a large scale as it impacts both ends gravely.

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In the automobile industry, the fake brands and the duplicates are infiltrating the market like poisonous mushrooms. However, before your premise is attacked, you can stop this nuisance from producing dent on your reputation through a series of techniques. Since your brand value is pristine and it drives you forward towards new customer bases, you should always try to protect it from the leeching hands of the counterfeit practices.

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